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Digital Signage – Powerful and Flexible Ways to Market Your Business in Tough Times

You gain new clients, increase average spend, save on print costs, introduce an elevated level of energy and vitality, and increase your profits. You have to have a good reason not to use it. Whether you're a hotel, Boutique, Pharmacy, […]

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Halo Engagement Rings: The New Trendsetter in the Market

The halo effect in diamond engagement rings have led the solitaire wedding and engagement ring industry down a turn that was not taken before. Prior to this, solitaire princess cut and round cut diamond rings occupied the hearts and minds […]

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Business and Market Overview on Vietnam

ECONOMY. In 1986, the Vietnamese government abandoned its Marxist economic policy and implemented “doi moi” (renovation) involving economic structural reforms. These reforms included modernising and liberalising the economy and developing more export driven industries. Vietnam joined the Association of Southeast […]

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Cosmetic Surgery, an Exclusive Niche Market for Influencers

In a world where social networks have become ubiquitous, more and more people come up with the possibility of making some money using their contacts, followers and friends; in other words, “monetize” their social networks. However very soon these people […]

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Why The Stock Market Will Soon Favor Value Investing Again

Value Investing is a famous investment strategy which helps to identify quality shares (by using an approximation of the stocks’ value) that are currently undervalued in the market. The worth/value of every stock is based on the performance of the […]

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Market Global Structure

A multinational firm’s organizational structure that reflects the “global” philosophy that the world is basically one homogeneous market is called a “global structure.” For example, by this philosophy, many large electronics and consulting firms, while allowing for minor local adjustments […]

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LOHAS and ZOOMERS – Market Segments You Need to Know

Demographics, everyone is trying to understand them. Marketers use demographics to explain who their audience is, and why their customers are buying what they are buying. Usually those demographics are Gen X, Gen Y, Baby Boomers, and the traditional age […]

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Importance of Market Intelligence

Whether you’re starting a new online or offline business, market intelligence cannot be neglected. But, what exactly is market intelligence? It’s nothing special, nevertheless it’s really crucial. Market intelligence basically possesses the knowledge of what is currently going on in […]

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Fast Food Market Forecast – The Subway Example of Strategic Product Positioning

The United States fast food market has seen a healthy rise in growth within the last three years which forecasts can be sustained. The fast food market is forecast to maintain its current growth expectations, with an anticipated Compound Annual […]

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Non-Traditional Ways to Market Online!

Everyone knows the tried and true traditional ways of marketing your home based business online so I thought I would make a list of a few non-traditional ways that I have found that help you market your opportunity online. Not […]

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